communications advocacy strategy relationships
Contacting Catherine

Twitter Linked In YouTube Instagram Flickr

Work Experience


Developing leaders, strengthening communities, and growing businesses through global strategy, communications, and advocacy in private, public, and nonprofit organizations

City of Dallas - Dallas, TX

9th-largest city in the United States

Director of Communications, Outreach & Marketing
2020 to present
  • Built a 28-member department with a $4 Million annual budget
  • Manage public relations with global journalists in the fifth-largest U.S. media market
  • Opened state of the art $11 Million Fair Park Multimedia Center unifying broadcast operations, digital content and audio/visual production for Dallas’ four Public Educational Government access TV (PEG) channels for AT&T and Spectrum subscribers
  • Launched Dallas’ Language Access Center of excellence providing translation and interpretation for city-sponsored public outreach and engagement events, leading in the establishment of a national Municipal Language Access Network
  • Lead crisis communications and support emergency operations during a ransomware attack, power outages, COVID-19 pandemic, civil unrest, opioid overdoses, and lost evidence
  • Ensure compliance with legacy brand standards while developing a new unified brand for talent attraction, economic development and destination marketing to equitably and strategically engage diverse Dallas stakeholders
  • Develop and publish multichannel communications engaging, attracting and retaining Dallas’ 13,000 public servants and civil service workers
  • Serve as the City’s official spokesperson


Strategic Management Consultant - New York, NY

Woman-owned HUB- and MBE-certified boutique consulting practice

Managing Partner
2018 to 2020
  • Strategy and management consultant to global clientele including Grant Thornton, digitalundivided, More In Common, and the Dallas Mavericks
  • Created and launched multimedia campaigns increasing brand awareness and executive visibility at events including MIT’s AI and Future of Work Congress in Boston, CES in Las Vegas, Microsoft’s Business Applications Summit in Atlanta, Consumer Technology Association’s global CEO Summit in Prague, The Deal Economy conference in Dallas, and Leading Women Executives in Chicago
  • Project managed events, videos, white papers, webinars, presentations, Op-Eds, and digital content increasing engagement, achieving goals, and improving reputation with clients, prospects, employees, investors, government, influencers, media, and the public

RefillWise - Plano, TX

Social enterprise offering pharmacy discounts and adherence rewards

Director of Partnerships
2016 to 2018
  • Led business development, corporate affairs, and communications
  • Developed 100 nonprofit partnerships empowering 1.6 million Americans to save on prescriptions
  • Initiated strategic planning defining mission and values driving social impact, helping nonprofits win $4 million in grants and guiding gifts from an equity-sustained donor-advised fund

Communities Foundation of Texas - Dallas, TX

60+ year old nonprofit managing more than $1 Billion & granting $100 Million annually

Entrepreneurs For North Texas (now CFT4B) Director
2015 to 2016
  • Initiated strategic planning culminating in Entrepreneurs for North Texas merger establishing CFT4B
  • Provided turnkey corporate citizenship programs to 100 companies, strategically aligning business objectives with employee volunteerism, in-kind donations, and sponsorship opportunities
  • Increased silent auction revenue more than 40% at 15th annual Spirit of Entrepreneurship awards

Visit Communities Foundation of Texas

Dallas Arts District - Dallas, TX

20 square blocks/70+ urban acres of museums, performance halls, parks, dining, homes and offices

2013 to 2015

Visit Dallas Arts District

Oncor - Dallas, TX

Sixth-largest U.S. electric transmission and distribution utility, delivering power to 10 million Texans

Communications Manager
2008 to 2013
  • Earned GreenTech Media recognition among Top 10 North American Utilities in 2012 and 2013
  • Manage external affairs team handling media relations and crisis communications
  • Develop and implement social media strategies engaging and influencing 10 million customers
  • Lead employee communications reaching 4,000 team members and dedicated contractors
  • Write speeches and prepare presentations for senior leaders
  • Support government affairs advocacy teams at the municipal, county, and state level
  • Project managed first mobile-friendly design and launch of with customer self-service tools

Visit Oncor

KERA - Dallas, TX

North Texas Public Broadcasting, serving the fifth-largest media market in the U.S.

2003 to 2007
  • Quickly understood and explained local issues ranging from education and health care to city and county government, meeting daily deadlines in a fast-paced dynamic environment
  • Earned Texas Medical Association Anson Jones, M.D. Citation of Merit in 2007 and 2008
  • Named "Best New Media Star...for explaining how your city works" by D Magazine, 2007
  • Freelance contributor to National Public Radio and Canadian CBC Radio

Visit KERA News

KCRW - Santa Monica, CA

National Public Radio’s top-rated affiliate in southern California and top U.S. station online

2001 to 2003
Associate Producer
  • Won a 2003 Southern California Journalism Award from the Los Angeles Press Club
  • Cultivated sources, researched topics, and wrote interview questions for live daily Public Radio International news program To the Point with host Warren Olney
Pledge Drive Manager
  • Planned and executed four consecutive record-breaking pledge drives, increasing pledges from $1.4 million in August 2001 to $2.2 million in February 2003
  • Recruited, trained and supervised more than 1,000 volunteers during each semi-annual 11-day subscription campaign

Visit KCRW

The Dallas Morning News - Dallas, TX

Daily paper of record in third-largest Texas city

1996 to 1999
Editor, Producer, and Reporter
  • Pioneered the first digital newsroom uniting ABC affiliate WFAA-TV, The Dallas Morning News and CitySearch, creating original multimedia content as a reporter and producer and recruiting and editing freelancers
  • Launched north Texas’ first and most comprehensive online arts guide, earning a 1999 Press Club of Dallas Katie nomination for best news website
  • Covered multicultural literary, visual and performing arts in a weekly column
  • Wrote feature stories and reviews about travel, fashion, religion, art, music and media.

Visit The Dallas Morning News


B.A. English (Creative Writing), Rhodes College

Additional Education